Pharmacy: Delivering a Healthier Wales

Pharmacy: Delivering a Healthier Wales

Published: 14 April 2026

The 2030 Vision for Wales

Pharmacy: Delivering a Healthier Wales (P:DaHw) is the 2030 vision for pharmacy in Wales. Launched in 2019, the vision sets long-term ambitions for how patients will benefit from the expertise of pharmacy teams by 2030. It also includes a number of interim three-year goals that act as stepping-stones toward the vision.

The 2025 goal document is a supplementary document, building on the achievements of the first three years and setting new short-term goals to be achieved to keep the profession on track to achieve the overarching vision. 

Over 400 members of the pharmacy team in Wales contributed to the creation of the vision. These plans were developed on behalf of the profession through The Welsh Pharmaceutical Committee, with project management leadership provided by RCPharm Wales. Going forward from 2023, RCPharm Wales will provide administrative support for the delivery board responsible for driving forward the vision.

Read summaries of the plans:

Download plan summaries for 2025, 2028, and 2030.

Executive summary

Delivering the vision
June 2017
 
The first call for a new long-term strategy

As part of the Senedd’s Public Account Committee Inquiry into Medicines Management, in our evidence to the committee RCPharm calls for a new long-term strategy for pharmacy to be in place. This would replace the previous strategy drafted by RCPharm, Your Care, Your Medicines; after all its aims had been achieved.
March 2018Senedd Committee publishes report

Following consideration of evidence, the Public Accounts Committee publishes its report on Medicines Management which included a recommendation for:
“the Welsh government sets out a plan to maximise the use of pharmacy resource, including developing the modules for delivery in choose pharmacy and enabling independent pharmacists. This plan should build on the recommendations in the Royal College of Pharmacy report.
May 2018RCPharm given key role to develop plan

Responding to the Welsh government request, the Welsh Pharmaceutical Committee asks RCPharm Wales to project manage and author a 10-year vision for the profession.
September 2018Senedd Committee publishes report

Following consideration of evidence, the Public Accounts Committee publishes its report on Medicines Management, which included a recommendation for:
“the Welsh government sets out a plan to maximise the use of pharmacy resource, including developing the modules for delivery in choose pharmacy and enabling independent pharmacists. This plan should build on the recommendations in the Royal College of Pharmacy report.
October 2018 – March 2019Delivery Board established

The Welsh government establishes a Delivery Board that will support the implementation of the vision’s goals.
May 2019
Draft plan submitted to the Welsh government

Following approval by the Welsh Pharmaceutical Committee, the final RCPharm-drafted plan is submitted to the Minister for Health and Social Care.
July 2020
Working towards the 2025 goals

Work is now underway to achieve the new 2025 goals, with RCPharm Wales now also taking over the administration and direction of the Delivery Board.
2020-2023
3 years of progress

Despite the pandemic, huge strides are taken to drive forward the profession towards its 2030 vision. Find out more [Link to new page on progress]
June 2022
RCPharm asked to develop new goals for 2025

With the timeline for the first set of goals to 2022 nearing an end, the Welsh Pharmaceutical Committee and Welsh government again asks RCPharm to project manage engagement and author new 3 year goals to 2025.
July 2022 – September 2022
Engagement on new 3 year goals

Over a 3 month period, RCPharm Wales engages with the profession for views on priorities for the profession until 2025 through a number of focus groups and an open consultation.
October 2022
Welsh government ‘go-ahead’

The Welsh government accepts the recommendation, stating;
“We will ask the Welsh Pharmaceutical Committee to work with stakeholders, including the Royal Pharmaceutical Society, to develop a plan describing the future roles of pharmacy professionals in Wales and the steps to be taken by all stakeholders to maximise their use”.
February 2023Working towards the 2025 goals

Work is now underway to achieve the new 2025 goals with RCPharm Wales now also taking over administration and direction of the Delivery Board.
Delivery Board

The Pharmacy: Delivering a Healthier Wales Delivery Board provides strategic oversight of the programme, and it’s four central themes.  Importantly, the Board provides a challenge to all parts of the profession on its progress towards achieving the vision’s objectives.

Membership of the Delivery Board includes appointed representatives across the pharmacy profession, including both pharmacists and pharmacy technicians.

The Board also includes bodies representing the pharmacy profession in Wales, including the Royal College of Pharmacy and Community Pharmacy Wales, as well as key organisations such as Health Education and Improvement Wales and the Digital Health and Care Wales.

Meet the board

Dr Chris Martin OBE MStJ DL FRPharmS DLitt (Chair)

Chris is Chairman of Pharmacy: Delivering a Healthier Wales Delivery Group and brings extensive experience supporting transformational change and innovation adoption through his senior leadership roles across private, public, charitable and voluntary sectors.

As a qualified Pharmacist, Chris’s journey started with an honours degree in Pharmacy from Cardiff University. He then went on to establish two independent community pharmacy chains in the West Country and Pembrokeshire.

He has a deep understanding of healthcare in Wales, having chaired four separate health organisations over two decades. These included Hywel Dda University Health Board alongside the Welsh NHS Confederation and coordinating Chair of all health organisations in Wales.

Chris currently chairs the Life Science Hub Wales and is a Non-Exec advisor with Alliance Healthcare along with being a corresponding Bevan Commissioner. He also serves as a member of the Health and Care Research Wales Advisory Board, Chair of the Haverfordwest Swimming Pool Trustee Board and Vice President of the Dyfed St John Council.

His drive to improve services and in particular end of life and palliative care shines through as he served for over 7 years as a trustee of Marie Curie UK and Chair of the Wales Advisory Board for Marie Curie Cymru.

Recognitions include a fellowship from the Royal College of Pharmacy of Great Britain and an Honorary Doctorate from Swansea University for his vital contributions to community pharmacy and public life in Wales. 

He is a Deputy Lieutenant of Dyfed and a member of the King’s Award for Enterprise (Sustainable Development) Judging Panel. 

In the King’s New Year’s Honours list 2025 he was awarded the Most Excellent Order of the British Empire (OBE) for distinguished service to the Maritime and Port sector having been the Chair of the Port of Milford Haven for 12 years. He was also admitted as a member of the Most Venerable Order of the Hospital of St John of Jerusalem, priory for Wales in February 2025. Later this year he is being made a Burgess of the Gild of Freeman of Haverfordwest for being a ‘person of repute who has rendered outstanding service to the Town’.

Stephanie Hough

I am a Senior Pharmacy Technician at Betsi Cadwaladr University Health Board. During my career over the last 20 years I have worked in various different roles within primary care, secondary care and community pharmacy. Currently, I’m responsible for the pharmacy service in the community hospitals in the Central area of BCUHB, I work within a team whose vision is to improve the standard of care delivered to patients by creating and recognising efficiencies.

I’m passionate about exploring and implementing innovative ways of working, which aligns with staff and service development, hence why I sit on the “Developing the Workforce” subgroup for P:DaHW. I strongly believe that developing Pharmacy Technicians and Pharmacy Assistants by securing them access to appropriate education and training is integral to delivering on the wider pharmacy goals.

Brian Moon

After my retirement from the Welsh Assembly where I advised on ICT, which included Health Informatics, I have been a Board member of Community Health Councils Wales (CHC) which was patients’ advocate in the local delivery of Health services. Currently, I am a team inspector with responsibility for patient perspective with Health Inspection Wales (HIW). I am also work with Health Education in Wales (HEIW) as a lay representative involved with competency reviews and service recruitment of health professionals.

I am passionate about the delivery of Health services in Wales and the engagement of the public in their delivery, with a particular interest in care of the elderly, and I am looking forward to being part of the team delivering better Pharmacy services. I retired from the Welsh Assembly Government, where I had responsibility for ICT advice in Public Service Organisations across Wales. Subsequently, I was Chair of the Community Health Council (CHC) for Bridgend, Neath and Swansea and as such I served on the National CHC Board for Wales where supersede CHC’s by covering both Health and Social Care. I am currently a Lay Member of Health Education in Wales (HEW) — my tenure ends April 2022 – and on the Board of the Welsh Assemblies Pharmacy Delivery Board, currently developing strategy for the role of Community Pharmacies in Wales.

I am applying for the role of a Non-Executive Board Member on either a two-, three- or four-year term.

Gareth Tyrrell

I am currently the Head of Pharmacy Technical Services for NHS Wales Shared Services Partnership & National Clinical Lead for Transforming Access to Medicines, whilst also a non-executive board member for Pharmacy Delivering a Healthier Wales in the Innovation and Technology subgroup.

My career has included various clinical lead roles in critical care, surgery and pain management, as well as extensive experience in Pharmacy Technical Services. During this time, I have also completed post-graduate qualifications in Clinical Pharmacy, Pharmaceutical Technology & Quality Assurance and NHS Leadership & Management.

I have a passion for innovation, research and development across interfaces of care that result in improved service delivery and the patient experience.

Natalie Proctor

I trained in Secondary Care and completed my IP qualification whilst working in unscheduled care at NHS England. I became one of the first pharmacists recruited to the Welsh Clinical Leadership Fellow programme in 2019-20 and am now on secondment to the Welsh Government as Head of Pharmacy & Prescribing, leading on P:DaHW.

I want as many people as possible in the pharmacy profession to know about P:DaHW and help them understand why we want to deliver the Vision. I want P:DaHW to inspire people to be good at what they do and encourage them to lead the way for the new generation of pharmacists and technicians across Wales.

Owain Brooks

As Lead Pharmacist for Kidney Services across South West Wales, Owain provides strategic leadership for the region’s Renal Medicines Service, ensuring high standards of care. He champions patient-centred and innovative approaches to healthcare, and as an independent prescriber delivers specialist, tailored treatment for people living with kidney disease.

Owain serves as a national clinical lead for the Welsh Kidney Network, where he oversees patient and public education and drives pharmacy-led innovation, with a focus on the optimal management of Chronic Kidney Disease (CKD) and Acute Kidney Injury (AKI).

Owain maintains a broad portfolio in service improvement and research. He co-authors national clinical guidelines and teaches safe prescribing to undergraduate and postgraduate learners.
Owain is a Fellow of the Royal College of Pharmacy and is undertaking a Doctorate in Business Administration (DBA) to deepen his understanding of organisational structures and complex adaptive systems, such as the NHS, to improve patient care.

Lia Popa

After graduating from the University of Manchester and completing pre-registration training in industry and hospital pharmacy in London, I returned to beautiful North Wales, where I continue to live and practise.

I am an Advanced Clinical Practitioner Pharmacist with extensive experience across hospital, community pharmacy, and primary care. This has given me a strong understanding of the opportunities and challenges facing pharmacy teams today. I have mentored and trained pharmacists and pharmacy technicians across multiple sectors and I have been an active member of numerous multidisciplinary teams.

I currently work in primary care and community pharmacy, roles I am equally passionate about. My clinical interests centre on chronic disease management and cardiorenal health, particularly where lifestyle interventions can complement pharmacological treatments. I strongly believe that early intervention, patient education, and empowerment are fundamental to preventing and managing long-term conditions, ultimately supporting healthier individuals, communities, and a healthier Wales.

Being involved with Pharmacy: Delivering a Healthier Wales offers a valuable opportunity to help shape the future of pharmacy practice in Wales. I am committed to advancing the roles of pharmacists and pharmacy technicians to deliver the high-quality, patient-centred care that we need to meet current healthcare demands and future challenges.

Cath O’Brien

Cath was appointed as Chief Pharmacy Information Officer for DHCW in 2024, where she is engaged with the delivery of the current digital medicines initiatives as well as helping shape the next steps in achieving the digital medicines roadmap for NHS Wales.

Historically, Cath has held a number of senior pharmacy roles at WCPPE and RPSGB, taking a leadership role in establishing RPS. She has now returned to a pharmacy role following a decade as Director of the Welsh Blood Service and Chief Operating Officer at Velindre NHS University Trust. Her digital experience ranges from e-learning platforms to major system implementations in Blood, LIMS, Cancer Informatics and Radiotherapy. 

She was made Member of the Order of the British Empire (MBE) for services to the Welsh Blood Service and the adoption of Cell and Gene Therapy in Wales for leading the development of the Advanced Therapies Statement of Intent on behalf of Welsh Government.

She has extensive experience in service transformation and a particular interest in innovation in the life science sector; having been a Board member of the Life Science Hub Wales.

Kate Gardiner

I have worked in pharmacy for 19 years, am a deputy regional manager at present, and have been registered as a Pharmacy Technician since 2010.

Over the years, I have worked in various different roles, some being in community pharmacy and others in Prison undertaking medicines management.

One of my job roles as a deputy regional manager is undertaking and supporting service delivery. I absolutely love face-to-face consultations with patients and delivering professional and quality services to my patients, as well as coaching and mentoring. This was one of the reasons I jumped at the chance to sit on the board for “Seamless Pharmaceutical Care”

I was recognised for my work last year by APTUK and won the Community pharmacy technician of the year award.

My extensive knowledge of leading and managing teams and projects has helped me to achieve great results for our patients.

I am very driven in supporting PDAHW to achieve the goals for the 2030 vision for pharmacy in Wales.

Amanda Powell

I am currently the Lead Pharmacist for Community Resource Teams (CRTs) and Frailty in Aneurin Bevan UHB. Over the last six years, we have developed a service, helped by the ‘A Healthier Wales’ agenda.

I have previously worked in hospital and primary care pharmacy and have taught on the prescribing course at Cardiff University.

I believe that pharmacy should work completely within the MDT, contributing to decision-making, because we are there at the point of decision-making and care planning. I am passionate about realising the full potential of our fellow registrants, Pharmacy Technicians, because they can bring such value to patient care. In my opinion, pharmacy home visits to frail or vulnerable patients provide so many benefits to patients and health & social care generally.

A Healthier Wales and P:DaHW continue to give me so many opportunities to transform a service that I believe truly makes a difference to the people in our communities. I’d like to help others within the profession take those opportunities, too.

Michelle Sehrawat

Head of Pharmacy Workforce Planning and Consultant Practice

Michele worked as a hospital pharmacist in Wales from 2001-2014, taking a lead on development of the pharmacy workforce in ABM. To grow a flexible pharmacy workforce, Michele worked with teams to increase work experience and vacation placement capacity and implemented Health Board rotational programmes for trainees.

Taking up the role as the All Wales Principal Pharmacist Education and Training for NHS Wales, Michele implemented the switch to National Recruitment for trainee pharmacists via the Oriel system.

Subsequently, in 2018, Michele joined Health Education and Improvement Wales and worked with stakeholders to develop and launch the HEIW Pharmacy Workforce Plan in 2023, which is now being implemented. Michele championed the value of professional credentialing, setting up the Consultant Pharmacist Community of Practice.

Verity Morris

My name is Verity Morris, and I am the Chief Pharmacy Technician in Primary Care for Cwm Taf Morgannwg University Health Board. I have over 21 years’ experience in pharmacy, starting my career in secondary care as an ATO before qualifying as a pharmacy technician.

In my 16 years working in secondary care, I gained valuable experience, including working across primary and secondary care interface, following patients’ home from hospital. This led to my decision to move into primary care.

I am passionate about delivering patient-centred care and strive to improve outcomes through collaboration, innovation, and compassion. In my current role, I oversee a team of technicians who are dedicated to making sure medicines are used safely, effectively, and efficiently to achieve the best possible health outcomes for patients.

I am looking forward to being part of the vision for Pharmacy: Delivering a Healthier Wales and supporting the role that technicians can play in improving patient experience and outcomes.

Patrick Singh

I am the Lead Pharmacist for Digital and Informatics at Cwm Taf Morgannwg University Health Board. My role involves leading the deployment of digital solutions within healthcare to improve the quality of care provided.

Throughout my career, I have held numerous roles in hospital Pharmacy where I discovered my passion for leveraging technology to enhance pharmaceutical services. 

Pharmacy: Delivering a Healthier Wales relies on the integration of technology to achieve our goals of enhancing pharmacy services and promoting better health outcomes. Introducing digital solutions, like Electronic Patient Records and AI-based diagnostics, will improve patient safety whilst creating a more positive experience for both patients and healthcare staff. Leveraging technology will ensure that pharmacies become pivotal hubs for delivering comprehensive and technologically advanced healthcare services across the country.

Geraldine McCaffrey

Geraldine joined the Welsh Pharmacy Board in 2021, and took up the role of Vice Chair in 2022. She is currently the Principal Pharmacist for Research and Development at Betsi Cadwaladr Health Board. She has spent most of her career working in Hospital Pharmacy, including clinical specialist and team leader roles. She qualified as an independent prescriber in 2015.

Geraldine has a keen interest in research, improvement and innovation to ensure patients fully benefit from pharmacy services and the skills of pharmacy professionals. These interests developed through experiences including her research focussing on pharmacy user perspectives of digitisation, and her involvement in the Health Foundation’s Safer Patient Initiative programme. 

Reflecting these interests, Geraldine is currently a member of the Board for Pharmacy: Delivering a Healthier Wales, the 10-year strategy for whole system transformation of pharmacy services and the pharmacy professions in Wales.

She is also involved with delivery of the Digital Medicines Transformation Portfolio for Wales within her Health Board, and with the design and development of Pharmacogenomics Services for Wales.

Sudhir Sehrawat

I have been registered as a pharmacist for over 20 years. My experience includes community pharmacist (independent and multiple), working for a primary care trust, GP practice pharmacist and in the last 5 years as a pharmacy contractor based in Cardiff. I am also a RCPharm Board member and have a role within CPW.

P:DaHW sets out clear aims and goals that are owned by the pharmacy profession and we all have a part to play to ensure success. Working and learning from pharmacists and pharmacy technicians as well as collaboratively working with stakeholders is key. Understanding processes, looking for improvements, creating efficiencies, releasing capacity and sharing good practice is how I can contribute to delivering the goals of PDaHW.

Elen Jones, HonProf, FRPharmS, FHEA

Elen Jones is the Pharmacy Dean at Health Education and Improvement Wales (HEIW). She leads the strategic development of pharmacy education and workforce transformation across Wales, ensuring the profession is equipped to meet the needs of a modern healthcare system.

Elen is also an Honorary Professor in Pharmacy at Swansea University, reflecting her commitment to advancing pharmacy education and research.

Prior to joining HEIW, Elen served as Acting Director of Pharmacy across Great Britain at the Royal College of Pharmacy (RCPharm), alongside her substantive role as Director for Wales. During her time at RPharm, she led national policy and practice initiatives and was project manager and lead author of Pharmacy: Delivering a Healthier Wales, the ten-year vision for pharmacy in Wales published in 2019.

Her career spans community pharmacy management, clinical governance roles, and academic teaching. She has lectured at Cardiff University since 2010 and holds a Fellowship of the Higher Education Academy. Elen has championed Welsh language provision in pharmacy education, ensuring bilingual competence for patient consultations.

Marc Donovan

Healthcare Development and Public Affairs Director, Boots UK

Marc has a career in healthcare spanning 20 years. Originally training as a pharmacist at Cardiff University, he has worked within the NHS and progressed through a number of senior clinical, HR and managerial positions within Boots I-JK. Marc currently oversees the strategy for Healthcare and external relationships.

Marc presently holds fellowships at the Royal College of Pharmacy and the Chartered Institute of Professional Development. He is a member of the People Advisory Board of NHS England, Chair of the Community Pharmacy Workforce Development Group and Member of both Community Pharmacy England and Wales as well as the Company Chemists’ Association. He is a past Chairman of the Welsh Board of the Royal College of Pharmacy.

Marc was awarded an OBE for his services to pharmacy as part of the 2022 Queen’s Jubilee Birthday Honours.

Jonathan Simms

I am Clinical Director of Pharmacy at Aneurin Bevan University Health Board and represent Chief Pharmacists on the Delivery Board. My career has included various roles in hospital pharmacy including time as a teacher practitioner and then Primary Care prescribing advisor roles within Gwent. I have a strong interest in clinical effectiveness and have been a member of AWMSG and AWPAG. I am currently one of the NICE Medicines and Prescribing Associates in Wales.

As a member and now Chair of the Welsh Pharmaceutical Committee, I have seen the journey of P:DaHW from a request from the then Health Minister to the Vision we have today. I’m proud to be able to champion this Vision within my Health Board and help to deliver better services and outcomes for the patients  we serve, whilst driving forward the pharmacy profession within all sectors.

Kayleigh Williams

Kayleigh studied pharmacy at Cardiff University and qualified as a pharmacist in 2013. Since then, she has worked as a community pharmacist predominantly in South West Wales.

In 2017, Kayleigh joined Community Pharmacy Wales (CPW) part time as an Associate Director. In this role, she supports pharmacy contractors in Hywel Dda, Swansea Bay and Betsi Cadwaladr with the delivery of the Community Pharmacy Contractual Framework. She also leads on key workstreams including Electronic Prescribing and Training and Workforce, supporting the CPW Board in representing contractors on issues that may impact them.

Kayleigh qualified as an Independent Prescriber in 2024 and continues to work as a locum in community pharmacy. This allows her to further develop her prescribing skills while maintaining a connection to frontline practice.

Adam Turner

Adam is a senior lecturer at Swansea University, and teaches in the areas of pharmacy practice and clinical pharmacy. He registered as a pharmacist in 2008 and began his career working in various roles in community pharmacy, including both multiple and independent pharmacies, and spent time working as a hospital outpatients pharmacist.

As an academic pharmacist Adam has taught pharmacists in the UK and in Malaysia. His area of expertise primarily focusses on pharmacy practice, and he has experience teaching at undergraduate and postgraduate level, as well as teaching to students registered for the overseas pharmacists’ assessment programme (OSPAP).

He attends international conferences with his research within the field of pharmacy practice and pharmacy education.

Rhian Carta

Rhian qualified from Bath University and completed her pre-registration training in London. Rhian has extensive experience across primary and secondary care in the NHS in England and Wales, she has worked in specialist mental health services at the Maudsley Hospital, formulary positions at University College London Hospitals, and clinical services lead for Queens Hospital, and the Homerton Hospital.

She was project manager for outcomes on the “Now or Never: Shaping Pharmacy for the Future” report for the Royal College of Pharmacy, which looked at ensuring the pharmacy workforce was ready and enabled for the future NHS.

In her most recent position as a regional manager for CPPE, Rhian supported the education provision for pharmacy professionals to enable them to carry out extended roles, as well as delivering leadership training.

Rhian is now working at Cwm Taf Morgannwg as Head of Pharmacy for Prince Charles and community hospitals, and as workforce development lead.

Sam Fisher

Sam Fisher studied at the Welsh School of Pharmacy in Cardiff and registered as a pharmacist in 1997 before attaining her MSc in Clinical Community Pharmacy. Sam held various pharmacy-field-based operational roles including Regional Director for Wales, Scotland and Northern Ireland, and leading key business transformation programmes such as automation and centralisation of dispensing at Lloyds Pharmacy, before becoming Head of Pharmacy Affairs for McKesson UK.

Passionate about the evolution of pharmacy and its future role within the wider healthcare agenda, Sam has over 10 years’ experience as a Board director of the Company Chemists Association, board member of the Pharmaceutical Services Negotiating Committee (PSNC) and Vice Chair of Community Pharmacy Wales (CPW).

Sam is currently Vice Chair of the Welsh Pharmaceutical Committee and Chief Pharmacist for Primary Care and Medicines Optimisation at Cwm Taf Morgannwg University Health Board.

Emyr Jones

Consultant Pharmacist, National lead for Wales: Community Healthcare.

I am a non-executive member of the Board and also a sub-group member for the Seamless Pharmaceutical Care theme. My main objective is to represent Pharmacy’s role in enhancing health in care homes and focus on pharmacy’s role in supporting the social care sector.

As a consultant pharmacist and national lead for community health care, I work across health and social care services to improve coordination and continuity of care for patients across organisational boundaries.

Throughout my career, I have held various roles across all sectors of pharmacy, including primary care, secondary care, academia, and the third sector. I have a special interest in palliative care and prescribing for the frail population. In addition, I have previously served as a NICE fellow, contributing to developing evidence-based guidelines and recommendations.

Dr Sarah Hiom, BPharm, MRPharmS, PhD.

Sarah is the National Specialist Pharmacist – Research & Development, based at St Mary’s Pharmaceutical Unit – C&VUHB. She chairs Pharmacy Research Wales, is a board member for Pharmacy Delivering a Healthier Wales and sits on the Enhancing Patient Experience subgroup. Sarah is passionate about research and helping professionals to embrace research as part of their day-to-day practice.

Sarah is a registered pharmacist with over 35 years of experience working in hospitals, the community, and academia. After studying at the Welsh School of Pharmacy, Sarah completed her hospital pre-registration training in Oxford before returning to Cardiff for a PhD in Pharmaceutical Microbiology. 

She worked in Technical Services before being appointed to the Welsh National Specialist role for Research and Development. Sarah has subsequently led on the development of a Pharmacy Research Strategy for Wales [2015-2020] and established research networks such as Pharmacy Research Wales and a National Technical Services Research Collaboration between the NHS and academia. 

Sarah established a personal research portfolio in Technical Services, exploring formulation and clinical efficacy of topical gabapentin for neuropathic pain and the use of rapid microbiological methods to improve the microbial quality assurance of bespoke parenteral nutrition.

Sarah is looking forward to developing and supporting the research agenda for Pharmacy Delivering a Healthier Wales.

Sunesh Mistry

I am a GP Practice Pharmacist independent prescriber based in Ely Bridge Surgery, Ely, Cardiff.

I have been in this role for nearly four years and was a cluster pharmacist in Cwm Taff health board before being employed directly by a GP Practice. I have also worked as a community pharmacist for 12 years.

I am passionate about progressing our profession forward and making sure pharmacists in all sectors have the best opportunities for their careers.

Angharad Morris

I am an Area Operations Manager and qualified Pharmacy Technician with eight years of experience in community pharmacy. Since starting my career in 2017, I’ve built a strong foundation in patient care, dispensary operations, accuracy checking, and delivering high-quality frontline services. Qualifying as a Pharmacy Technician in 2022 strengthened my clinical knowledge and allowed me to take on greater responsibility in supporting both colleagues and patients.

In 2024, I stepped into the role of Area Operations Manager, where I now oversee multiple pharmacy sites across Wales, where I lead and develop teams, and drive operational excellence across my region. My work focuses on supporting colleagues, improving workflow and compliance, and ensuring that every branch delivers a consistently safe and effective service.

 I am passionate about working collaboratively at every level and believe strongly in the importance of education, professional growth, and empowering people to reach their full potential. I take pride in creating an environment where colleagues feel supported, confident, and motivated.

Louise Hughes

I am a senior lecturer and Director of Learning and Teaching at Cardiff University School of Pharmacy and Pharmaceutical Sciences.

I am proud to be both a pharmacist and an educator: my pharmacy career began in community pharmacy in 1997, but I have spent the last 25 years in academia, teaching undergraduate and postgraduate students and undertaking research in the fields of pharmacovigilance and pharmacy education.

My work has also included teaching students and supporting colleagues in Malaysia, Malawi, Namibia and Iraq, and enhancing and promoting Adverse Drug Reaction reporting both in the UK and Malawi.

I am excited to have the opportunity to contribute to Pharmacy: Delivering a Healthier Wales, to develop and support work which will benefit both the profession and patients and the public throughout Wales.

Become a Champion for Change

Join the movement to transform pharmacy in Wales and champion a healthier future for people in Wales through Pharmacy: Delivering a Healthier Wales – the 2030 vision for pharmacy.

Ready to be a champion for Pharmacy: Delivering a Healthier Wales? SIGN UP NOW

Why become a Champion?

  • Elevate your insights: elevate your professional game, gain insights into strategic changes in Wales that will influence your workplace
  • Drive forward better care: be a driving force for better patient care. Transform pharmacy services and share your great practice with others through the champions network
  • Ignite innovation: explore exciting new models and ways of working. Learn from what others are doing, prepare to be inspired and start to collaborate with new contacts to help shape the future of pharmacy
  • Speak your mind: have something to say about pharmacy challenges? Be part of the solution! Share your thoughts with the PDaHW project team or at upcoming champions events, even if it’s a little controversial. What’s wrong? What needs fixing? Your voice matters!
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Please contact [email protected] to become a P:DAHW Champion

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Welsh Hospital Review

Transforming Clinical Hospital Pharmacy in Wales for Enhanced Patient Care

An independent review

To download a copy of the review, click on a cover image below.

Pharmacy Best Practice Wales

Putting Patients First

Catch some of the quick ‘TED talk’ style presentations from our September 2023 conference focused on Enhancing Patient Experience.

Watch some of the presentations

Written case studies

Read our case studies of best practice in different settings across Wales.

They all support the aims of our professional vision for the future, Pharmacy: Delivering a Healthier Wales.

Discover examples of best practice across Wales

Putting P:DaHW into action

Read blogs from pharmacists across Wales on how they’ve helped make P:DaHW a reality.

Read their blogs

Submit your own best practice examples

Help us promote the best example(s) of Welsh pharmacy practice.

Submit your own examples of best practice

Meet the P:DaHW Working Groups


Each theme of our Pharmacy: Delivering a Healthier Wales vision has a Working Group consisting of a Chair and members of the pharmacy profession who work across different sectors and geographical locations across Wales.

Members include pharmacists, pharmacy technicians, foundation pharmacists, undergraduate pharmacists and pre-registration pharmacy technicians. There is also patient representation on the Enhancing Patient Experience Working Group to ensure that patients can help shape the future of the profession.

Meet the members of the pharmacy profession who ensure progress towards the 2025 goals is being achieved.

1. Enhancing Patient Experience

Patients do not experience avoidable harm from medicines. Patients are supported by pharmacy teams to keep well, focusing on self-care, prevention, and early detection of illness. All patient-facing pharmacists are actively prescribing wherever the patient needs them.

Sam Fisher (Chair)

Sam Fisher studied at the Welsh School of Pharmacy in Cardiff and registered as a pharmacist in 1997 before attaining her MSc in Clinical Community Pharmacy.

Sam held various pharmacy field-based operational roles, including Regional Director for Wales, Scotland and Northern Ireland, and led key business transformation programmes such as automation and centralisation of dispensing at Lloyds Pharmacy, before becoming Head of Pharmacy Affairs for McKesson UK.

Passionate about the evolution of pharmacy and its future role within the wider healthcare agenda, Sam has over 10 years’ experience as a Board director of the Company Chemists Association, board member of the Pharmaceutical Services Negotiating Committee (PSNC) and Vice Chair of Community Pharmacy Wales (CPW).

Sam is currently Vice Chair of the Welsh Pharmaceutical Committee and Chief Pharmacist for Primary Care and Medicines Optimisation at Cwm Taf Morgannwg University Health Board.

Brian Moon

After my retirement from the Welsh Assembly, where I advised on ICT, which included Health Informatics, I have been a Board member of Community Health Councils Wales (CHC), which was the patients’ advocate in the local delivery of Health services. Currently, I am a team inspector with responsibility for patient perspective with Health Inspection Wales (HIW). I am also working with Health Education in Wales (HEIW) as a lay representative involved with competency reviews and service recruitment of health professionals.

I am passionate about the delivery of Health services in Wales and the engagement of the public in their delivery, with a particular interest in care of the elderly, and I am looking forward to being part of the team delivering better Pharmacy services.

I retired from the Welsh Assembly Government, where I had responsibility for ICT advice in Public Service Organisations across Wales. Subsequently, I was Chair of the Community Health Council (CHC) for Bridgend, Neath and Swansea, and as such, I served on the National CHC Board for Wales, which superseded CHCs by covering both Health and Social Care. I am currently a Lay Member of Health Education in Wales (HEIW) – my tenure ends April 2022 – and on the Board of the Welsh Assemblies Pharmacy Delivery Board, currently developing strategy for the role of Community Pharmacies in Wales.

I am applying for the role of a Non-Executive Board Member on either a two-, three- or four-year term.

I am passionate about the delivery of Health and Social Care and engagement of the public in the delivery of services in Wales, with a particular interest in care of the elderly.

Sian Evans

Sian Evans is a senior public health professional with over 25 years’ experience working in different sectors of the NHS with a passion for primary care. She is a Consultant in Public Health, Public Health Wales and a registered pharmacist.

She started life as a community pharmacist and since then has held a number of positions in Wales, leading small teams and national pieces of work to influence the public health, NHS settings, medicines management, workforce development and healthcare professional agendas.

For the last few years, Sian has pursued her interest in climate change and is working across the system in Wales to enable others to take action to improve the planet.

Fiona Jeanes

I’m Fiona Jeanes; I’m a Pre-Registration Pharmacy Technician in the Royal Glamorgan Hospital, which is part of Cwm Taf Morgannwg University Health Board.

I started working for the NHS nearly 11 years ago as a Cardio-thoracic Theatre assistant, first at the University Hospital of Wales and then at the Royal Glamorgan. The patient experience I gained from this and observing different medications intrigued and inspired me to apply for an ATO position within the hospital pharmacy.

I thoroughly enjoyed my ATO position and wanted to expand my career and knowledge, and set myself a goal of becoming a Medicines Management technician. I was fortunate enough to gain a position as a Pre-Registration pharmacy technician and qualify later this year. Seeing how the roles of pharmacists, pharmacy technicians, and ATO’s are developing into more patient-facing clinical roles is exciting, and being involved within this setting means we can provide a more efficient service and safer care to our patients and community.

I’m passionate about making sure that our patients get the best pharmacy experience possible, and am privileged to be able to make a difference to Delivering a Healthier Wales and hopefully inspire future Pre-Registration Pharmacy Technicians to do the same.

Aled Roberts

Aled is a community pharmacist and IP, who qualified from Cardiff in 2008, completed a postgraduate certificate in clinical pharmacy and therapeutics at Keele in 2019 and returned to Cardiff in 2022 to complete his independent prescribing qualification.

He currently works three days a week at Community Pharmacy Wales, providing support to community pharmacy contractors across Powys, Cwm Taf and Betsi Cadwaladr Health boards. Aled leads on collaborative working and the Accelerated Cluster Development programme for CPW, supporting the 60 Community Pharmacy Collaborative Lead roles across Wales. Aled also works as a community pharmacy locum, delivering all of the nationally commissioned services, including the independent prescribing service.

Mark Ireland FRPharmS

After studying at the Welsh School of Pharmacy, Mark completed his preregistration training at the Oxford Radcliffe NHS Trust, where he continued to work in the early years of his career.

He joined Alliance Pharmacy as a pharmacy manager in 1996 and held several positions within the pharmacy retail chain, including five years in international business development roles. Following the merger with Boots in 2006, Mark was appointed Head of Strategy and then moved to his current role as Director of Pharmacy Contract Development in 2009.

Mark has extensive experience in the development of pharmacy contracts and services across the UK and Europe. Mark was appointed as a Fellow of the Royal College of Pharmacy in 2018 and has sat on the board of Community Pharmacy Wales since 2014.

Thomas Sauter

I attended Cardiff School of Pharmacy and registered as a Pharmacist in 2015 before completing the IP course at Keele University in 2020. I started my career as a Community Pharmacist and am currently working in Bridgend, Integrated Community Services.
 
I am particularly passionate about delivering integrated care to support people to remain in their own homes, providing a key link between Primary and Secondary care. My current role has been instrumental in implementing patient-centred practices, where I have led initiatives to improve medication management through the development of a Digital Medicines Management Service.

Catherine Pollard

My name is Catherine Pollard, and I am the Pharmacist Team Leader for Unscheduled Care in the Emergency Quadrant in Glan Clwyd Hospital, North Wales.

I qualified in 2003 from Bradford University and, before moving back to North Wales, worked as a junior pharmacist at Wirral University Teaching Hospital and then at the Countess of Chester Hospital as a Teacher Practitioner with Liverpool John Moores University.

Working in a busy Emergency Department, I see the challenges we currently face and am excited by the opportunities that Pharmacy: Delivering a Healthier Wales proposes to improve the patient experience.

Sarah Hulse

I am the Blood Borne Virus Lead Pharmacist at Betsi Cadwaladr University Health Board (BCUHB) and last year successfully completed the RCPharm consultant pharmacist credentialing process. I work across the three integrated health care communities in North Wales looking after people living with HIV and viral hepatitis.

I have been qualified as a pharmacist for thirty years, working mainly in secondary care in a variety of hospitals in England, before taking up my current role in BCUHB. In North Wales, I have developed a rapid test and treat pathway for hepatitis C in the community, which has helped provide treatment for marginalised communities who find it difficult to access care via traditional pathways.

I am passionate about reducing health inequalities and delivering patient-centred care to ensure the best outcomes and experience for patients.

Debra Roberts

Debra is a registered pharmacist with experience in community pharmacy and academia who is passionate about education. She is currently Associate Pharmacy Dean, Head of Programme Development and Advanced practice at Health Education and Improvement Wales, where she is responsible for leading on the development of innovative courses and creation of eLearning, which upskill and equip the entire pharmacy workforce to meet the changing needs of the profession.

She graduated from Cardiff University before working for 10 years as a community pharmacist for Boots, holding a number of management positions within pharmacies in South Wales, before starting her academic career at Cardiff University, initially as a Continuous Professional Development tutor, before becoming Head of Programme development. Debra also has a number of postgraduate degrees in therapeutics and digital education. In 2018, when Health Education and Improvement Wales was created, she took up her current role, taking on additional responsibilities for advanced practice, including independent prescribing.

Debra’s areas of expertise include e-Learning development, leadership and consultation skills, and she teaches a range of these skills in a variety of HEIW programmes for qualified professionals. She is keen to develop the role of pharmacy across Wales and sits on the RCPharm Education and Standards Committee, RCPharm Advanced Pharmacist Assessment Panel, and National Extended Management Board for community pharmacy services.

George Watkins

I’m the Senior Policy and Campaigns Officer for Mind Cymru. My work focuses on improving the experiences of people across Wales with mental health problems. 

Recent things I have worked on include inpatient mental health care, reducing inequalities around accessing the right support services and developing a new Mental Health Act. I want to see a pharmacy system that works for everyone. 

As the son of a pharmacist, I’ve grown up knowing the impact they can make on a whole community. 

Pharmacies are a vital service that can help people with mental health problems feel supported and valued.

Katie Evans

She qualified as a pharmacist in 2009, initially working as a rotational hospital pharmacist. Her interest in mental health developed early in her career when she completed a mental health rotation as part of the clinical pharmacy therapeutics diploma program at Cardiff University.  In 2013, she took up a specialist mental health role and never looked back.

Katie has worked across several health boards within S.E. Wales and various mental health specialities, including CAMHS, acute adult (PICU and general), rehabilitation, older persons, addictions, low – medium secure forensics and learning disabilities.

Whilst Katie’s roles have often provided steep learning curves, she loves the challenge, variation, fast pace, and wealth of colleagues she has grown to know professionally and personally.

Katie completed the psychiatric therapeutics certificate and diploma with Aston University, passing both with distinction and was thrilled to receive the Helen Tennant Award for highest overall performance in 2020. She is currently undertaking a research MSc in Psychiatric Pharmacy Practice at Aston.

Katie has also worked as an external assessor for Aston University on the psychiatric therapeutics program and is an ongoing tutor for the independent prescribing course with Cardiff University.  She is a credentialed member of the College of Mental Health Pharmacy (CMHP) and sits on the CMHP Council as their Consultations Lead.

Her current role consists of working as a prescriber in a community mental health team alongside her hospital duties. The latter includes providing pharmaceutical care to acute adult and low-secure forensics wards. She is also chair of a medicines management group, specifically for clozapine treatment.

Outside of work, she is a busy mum, wife and keen DIY’er with a love of tilling.

Dr Sarah Hiom, BPharm, MRPharmS, PhD.

Sarah is the National Specialist Pharmacist – Research & Development, based at St Mary’s Pharmaceutical Unit – C&VUHB. She chairs Pharmacy Research Wales, is a board member for Pharmacy Delivering a Healthier Wales and sits on the Enhancing Patient Experience subgroup. Sarah is passionate about research and helping professionals to embrace research as part of their day-to-day practice.

Sarah is a registered pharmacist with over 35 years of experience working in hospitals, the community, and academia. After studying at the Welsh School of Pharmacy, Sarah completed her hospital pre-registration training in Oxford before returning to Cardiff for a PhD in Pharmaceutical Microbiology. 

She worked in Technical Services before being appointed to the Welsh National Specialist role for Research and Development. Sarah has subsequently led on the development of a Pharmacy Research Strategy for Wales [2015-2020] and established research networks such as Pharmacy Research Wales and a National Technical Services Research Collaboration between the NHS and academia. 

Sarah established a personal research portfolio in Technical Services, exploring formulation and clinical efficacy of topical gabapentin for neuropathic pain and the use of rapid microbiological methods to improve the microbial quality assurance of bespoke parenteral nutrition.

Sarah is looking forward to developing and supporting the research agenda for Pharmacy: Delivering A Healthier Wales.

Verity Morris

My name is Verity Morris, and I am the Chief Pharmacy Technician in Primary Care for Cwm Taf Morgannwg University Health Board. I have over 21 years of experience in pharmacy, starting my career in secondary care as an ATO before qualifying as a pharmacy technician.

In my 16 years working in secondary care, I gained valuable experience, including working across the primary and secondary care interface, following patients home from the hospital. This led to my decision to move into primary care.

I am passionate about delivering patient-centred care and strive to improve outcomes through collaboration, innovation, and compassion. In my current role, I oversee a team of technicians who are dedicated to making sure medicines are used safely, effectively, and efficiently to achieve the best possible health outcomes for patients.

I am looking forward to being part of the vision for Pharmacy: Delivering a Healthier Wales and supporting the role that technicians can play in improving patient experience and outcomes.

Louise Hughes

I am a senior lecturer and Director of Learning and Teaching at Cardiff University School of Pharmacy and Pharmaceutical Sciences.

I am proud to be both a pharmacist and an educator: my pharmacy career began in community pharmacy in 1997, but I have spent the last 25 years in academia, teaching undergraduate and postgraduate students and undertaking research in the fields of pharmacovigilance and pharmacy education.

My work has also included teaching students and supporting colleagues in Malaysia, Malawi, Namibia and Iraq, and enhancing and promoting Adverse Drug Reaction reporting both in the UK and Malawi.

I am excited to have the opportunity to contribute to Pharmacy: Delivering a Healthier Wales, to develop and support work which will benefit both the profession and patients and the public throughout Wales.

Sophie Hubbard

I am a first-year pharmacy student at Bangor University and am very excited and honoured to be part of Bangor’s first-ever pharmacy cohort.

I have a strong passion for pharmacy and a genuine commitment to contributing to the future of the profession.

I am keen to support the aims of Pharmacy: Delivering a Healthier Wales, and to play an active role in shaping the development of pharmacy services in Wales.

Mackenzie Green

I’m a fourth-year pharmacy student at Swansea University and have worked at Tynewydd Pharmacy, a community pharmacy, alongside my studies for just over 2.5 years.

My role in community pharmacy has strengthened my interest in enhancing patient care across primary care, where pharmacy is often the first point of contact, and through to the wider community.

As I will complete my pre-registration training as an independent prescriber, I am keen to be involved in the progressive approach to patient care.

Ima Whitehouse

I am a fourth-year pharmacy student at Swansea University.

It has been a privilege to study pharmacy over these past years and experience the changes, e.g. graduating as independent prescribers, that are improving the profession.

I am excited to discuss with others how a focus on self-care and prevention will impact patient outcomes. This is something I believe that pharmacists have a lot of untapped potential in contributing towards.